There is a light at the end of the compact florescent tunnel. The hipster design crowd at Hulgar have come to our rescue by creating a product that we can only describe as a new icon of sustainable style, the Plumen. Described as a "reaction to the lack of real diversity, imagination and personality offered by the market today", the Plumen bulb is poised to revolutionize an industry that disparately needed it. Several years back, the very sustainable land stylish Julia Butterfly Hill said we have to make sustainability "irresistible". Without question, the Plumen is a giant leap in that direction.